why 98% of computer users fail to use Apple computers

Take heart, momus. Apple may have 2% market share, the percentage of computers that are being sold right now, but their installed base (percentage of working computers that are Apples) is higher - I've read estimates of 10 or 15%.

People keep their Macs longer, in part because they don't get clogged up with spyware and discarded as "broken" after a couple of years. Look at the high prices on the second-hand Mac market - the supply from people getting rid of Macs is clearly much lower than the demand. Whereas a second-hand x86 PC is only valued as a doorstop.

And I think worrying that you might be Nathan Barley exempts you from any charge of Barleyism.

"Apple may have 2% market share" - says who and where?

"the percentage of computers that are being sold right now" - just after Apple release a raft of new products?

"People keep their Macs longer" - yep, it gets expensive upgrading all the time.

"Look at the high prices on the second-hand Mac market" - as above.

"Whereas a second-hand x86 PC is only valued as a doorstop." - This is a "good" thing.. accessable to the masses, not the clique.